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Brad Whittock

Director

t. 01225 58 57 56Connect on LinkedIn

Specialist areas

  • Finance director
  • Business strategy
  • Financial planning
  • Cash flow reviews
  • Acquisitions
  • Raising finance

Brad is an experienced Finance Director who is now enjoying using his skills to help his portfolio of clients. Having qualified as a Chartered Management Accountant in 2000, after completing a Law Degree, he held various senior roles in a variety of different industries.

After starting his career in management consulting in 1996, he has returned to this arena, specialising in financial planning and reporting. He has the ability to forge strong relationships with clients and is of the opinion that business should be fun.

Brad is a keen golfer, he played County golf for over 15 years as well as winning numerous regional championships.

What's one piece of accounting advice you think all business owners should follow?
Understand your balance sheet, not just your P&L.

What's your role at the firm, and what does a typical day look like for you?
I established WCL in 2013.  Originally was only going to be me(!) but now we run a traditional accountancy firm covering bookkeeping, VAT, payroll, management accounts, Tax and Year End Accounts.  Days are very varied, advising clients from start ups right up to £25m turnover groups.

What do you like to do outside of work?
Golf.  Both playing and administration.

What's one myth about accountants you'd like to bust?
That we don’t have a sense of humour.

If I wasn't an accountant, I would be...
a Golf coach.

"Brad was our part time FD who helped us to realise our dreams of growing our business to heights we could only imagine. When we started working with Brad we were blind as to how our business was performing. Just three years later we sold the business to our largest competitor and are now part of a 550 person £120m business. This would not have been possible without Whittock Consulting! "
Jason Cross, Director Synetiq

Latest news

MTD

Making Tax Digital 2026: Everything You Need to Know

Making Tax Digital (MTD) becomes mandatory from April 2026. If you’re self-employed or a landlord, this change will affect how you report your income to HMRC without doubt. MTD for Income Tax will apply to those with qualifying income above £50,000 at first. The threshold expands to include those earning above £30,000 from April 2027 […]

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Tax Rates

2026/2027 Tax Rates and Allowances

The tax year runs from 6 April. Here’s an overview of the main tax rates, allowances and national Insurance contributions that you need to be aware of for the tax year starting 6 April 2026. If you have any questions, would like to understand what rates specifically apply to yourself, or what allowances are available, […]

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Electric Car

Should Your Business Buy an Electric Car in 2026?

Electric vehicles have long been considered an attractive option when purchased through a limited company. But in 2026, is that still the case? The tax benefits are clear. Fully electric company cars will have just a 4% Benefit-in-Kind tax rate in April 2026. Traditional petrol and diesel vehicles face much higher rates between 20% and […]

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